A Princeton student referendum on whether to ask the university's dining services to provide an alternative brand of hummus to Sabra was defeated.

Some 1,014 students voted against the referendum and 699 students were in favor during the three days of voting last week, according to results announced Dec. 3, the Daily Princetonian student newspaper reported.

The Princeton Committee on Palestine initiated the referendum seeking other brands in university stores besides Sabra. The campaign reportedly was the brainchild of Philly BDS, which calls for boycott, divestment and sanctions against companies that support the Israel Defense Forces.

Sabra is half-owned by The Strauss Group, which has publicly supported the IDF and provides care packages and sports equipment to Israeli soldiers.

The Daily Princetonian reported that despite the referendum’s defeat, the campus dining services has not ruled out the possibility of providing an alternative to Sabra hummus.

DePaul University in Chicago asked its food service last week to reinstate the sale of Sabra hummus. Its sale had been suspended following a request by a pro-Palestinian student group, even though the request did not go through the university's internal Fair Business Practices Committee, as is customary.